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WELCOME

 

The American Academy of Advertising (AAA) is an organization of advertising scholars and professionals with an interest in advertising and advertising education. The Academy fosters research that is relevant to the field and provides a forum for the exchange of ideas among its academic and professional members. Through the Journal of Advertising, the Journal of  Current Issues and Research in Advertising, the Journal of Interactive Advertising and the annual conference Proceedingsthe Academy disseminates research findings and scholarly contributions to advertising education and the profession.

 

If you are an advertising professional or an academic or student in advertising, journalism, business, mass communication, or a related field, the Academy invites your membership. Members of the Academy enjoy many benefits from their membership. Some of these are described in our membership page.

 

 

Upcoming Events

 

 

2016 AAA Annual Conference, March 17-20, 2016 in Seattle:

 

The Call for Conference Papers and Proposals for Special Topics Sessions is available here.

 

The Call for Proposals for Pre-Conference Sessions is available here

    

 

What's New?

 

Proceedings from the 2015 Annual Conference in Chicago are now available for members to view here (login required).


We are pleased to announce the first virtual special issue for the Journal of Advertising. For more information please click here.

 

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