Advertising & Society Quarterly

The Advertising Educational Foundation (AEF) owns and publishes this journal.

Advertising & Society Quarterly (ASQ), the successor to Advertising & Society Review, is a scholarly journal devoted entirely to advertising and its relationship to society, culture, history, and the economy. Published quarterly online, ASQ features articles, essays, interviews, roundtable discussions, and other scholarship relevant to a broad, interdisciplinary audience interested in advertising. The journal is in the top 8 percentile of journal titles distributed through Project MUSE of the Johns Hopkins University Press, which is currently accessible in over 2600 institutions worldwide. The journal is peer-reviewed and managed by an editorial board of scholars and advertising industry representatives.

The latest open issue and more information about ASQ are available at https://muse.jhu.edu/journal/18. Queries regarding the appropriateness of a topic and its fit within the journal's scope may be sent to Dr. Ed Timke, co-editor of the journal ([email protected]).

ASQ Editorial Office:

Kathleen Franz, Ph.D.
Lead Editor, Advertising & Society Quarterly
Senior Curator, National Museum of American History, Smithsonian Institution
Associate Professor, Department of History, American University
[email protected]

Ed Timke, Ph.D.
Co-Editor, Advertising & Society Quarterly
Assistant Professor, Department of Advertising + PR, Michigan State University
[email protected] 

Emma Hymas
Managing Editor, Advertising & Society Quarterly
Publication Specialist, Department of Cultural Anthropology, Duke University
[email protected]

Members of the American Academy of Advertising can receive an annual subscription to Advertising & Society Quarterly as part of their membership, if they do not already have access through their university or institution. Instructions for accessing the journal are provided below.

How to Access Advertising & Society Quarterly:

First, check if your institution already has access and log in through your institution using the Access via my Institution tool: https://muse.jhu.edu/account

If your institution does not give you access, you may register by emailing Emma Hymas ([email protected]) with the following information:

  • First Name
  • Last Name
  • Institution
  • Screenshot or printout confirming your AAA membership (accessed from the AAA website’s member profile section)

Within one business week, you will receive an email from Project MUSE with instructions on accessing the journal.


Access to the Advertising & Society Quarterly is one of the many benefits available to members. 

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